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Identifying Your Customers & Understanding Your Market In-Person

Yale University Library provides access to a variety of resources that can help you target & find potential customers and understand markets, with an emphasis on consumer products and services. 

In this session, led by Kenya FlashMiriam Olivares, and Erin Wachowicz, attendees will:

  • Learn how to identify potential customers & markets with secondary research from the library
  • Learn about sources of data and statistics for more in-depth market and location analysis
  • Practice using library resources and tools during a hands-on exercise
Date:
Thursday, November 2, 2017
Time:
4:30pm - 6:00pm
Time Zone:
Eastern Time - US & Canada (change)
Location:
17 Hillhouse: Library classroom, 07
Campus:
Science Hill
Categories:
  Marx Science and Social Science Library     Research Skills  
Registration has closed.

Event Organizer

Profile photo of Kenya Flash
Kenya Flash
Profile photo of Miriam Olivares
Miriam Olivares
Profile photo of Erin Wachowicz
Erin Wachowicz